The lovely Alexa Chung had collaborated with Madewell and the collection was launched on Fall 2010. I know the collection has already been launched for quite some now, but I just can't resist posting about it here.
She had designed some pieces that are very similar to her laidback, Brit style that is both sweet and tomboyish. Her designs are all so lovely. Plus, the sketches on those tees in this collection were all drawn by her! How adorable is that?
(Disclaimer : This photos do not belong to me, they belong to Madewell)